Friday, 30 August 2013

Review: Max Factor Colour Adapt Foundation

I have been using the same foundation for around 2 years now. The reason why I have been using it for so long is because I absolutely love it.
  Before I started to use the Max Factor Colour Adapt foundation I was using the Maybelline Dream Matte Mousse in the shade 'Sand.' Although I really liked the coverage of this foundation, I  noticed that the price had started to increase. It made me wonder whether it was worth paying £7.99 for a foundation which I had to regularly repurchase. In addition, I was getting a bit fed up with the mousse formula and wanted to try out a new foundation, which was preferably liquid based.
  I'm not really sure how I ended up at Max Factor, but I was drawn in by their 'Colour Adapt' foundation. Although it was slightly more expensive than what I was paying at Maybelline, there seemed to be more of the product and I really wanted to give this a try to see if it was worth paying the extra money.  


I originally brought this from Superdrug, and at the time it was priced at £9.99, which it still is now. At the time I also think this was part of a 'buy one get one half price' offer so I brought the Max Factor Creme Puff Powder as well. This foundation is available in a wide range of shades, suitable for all skin tones, and I picked up shade 70 called natural. 
  When I first started to apply this product, I quickly realised that a little of this goes a long way. The formulation is quite thick and I think it's a combination of both a liquid and a slightly mousy foundation which makes it really easy to apply. 
  Usually I find that with half a pump to a full pump I am able to get good coverage for the whole of my face, and it blends in well and doesn't appear cakey on the skin. 
   I find this product can be applied just as well with your fingers as well as with a foundation brush, and I definitely use my fingers when I'm feeling slightly lazy. This foundation also conceals spots and redness well too, which is a bonus although I always apply concealer anyway.   


As for the claims that the product "adapts to your individual skin tones to provide a flawless look that's perfectly beautiful", I would say that I agree. When I am applying this foundation I notice that the product colour does subtly change and it pretty much looks the same as my natural skin tone. I also find that with this product I don't get the obvious line near the jawline where the foundation is a different colour to the neck because this product blends really well and almost perfectly matches my skin tone.
  Another benefit to this foundation is that although it doesn't claim to be long lasting I find it stays on my face throughout the day. I never feel the need to reapply the product throughout the day unless I am getting ready for a night out, in which case I reapply all my makeup anyway. I do however, use this foundation alongside the Max Factor powder which sets my base and this may be why I find it lasts for so long. In terms of repurchasing the foundation, I find that it is always a good few months before I have to buy a replacement because it lasts for so long and you don't need to use much product!

Overall, this is a seriously underrated foundation, which is definitely worth paying a few extra quid for. Now that I've fallen in love with this foundation I'm scared about trying others in case I don't like them as much, but this one will always have a place in my collection. 

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